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Daniel T. Richards

President & Chief Rhetorician, Return on Ideas
Daniel is a leading expert on digital strategy and classical rhetoric. Prior to co-founding ROI, Daniel served as the Federalist Society’s VP of Digital, shepherding its video and digital marketing efforts from a beautiful idea to a juggernaut in the liberty movement. He oversaw the production of more than 550 short videos, generating 40+ million views during his tenure. The Society’s “SCOTUSbrief” series was named a 2019 finalist for “Best Content Marketing Video Series” by the Content Marketing Institute alongside finalists from Forbes and East West Bank. Daniel executive produced the feature-length documentary “They Say It Can’t Be Done” (March 2021), chronicling the tension between innovation’s power to solve humanity’s most pressing problems and regulation’s imperative to ensure safety. It premiered at #7 on iTunes and has screened at more than a dozen film festivals.
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