Shirley Lara is the Chief Operating Officer of the wildly popular live-cam adult chat site Chaturbate.com. Her family is heavily involved in computers and programming, which helped her launch her career in website development—she built her first website in 1999.

When Chaturbate launched in 2011, the site’s state-of-the-art technology catapulted Chaturbate.com to the top of the online live chat industry. In addition to features in Forbes, Business Insider, Vice, and Wired, Chaturbate has been recognized by the XBIZ Awards, GFY Awards, Live Cam Awards, and Adult Webcam Awards as the Best Live Cam site operating today.

When she is not traveling the globe supporting Chaturbate’s worldwide broadcaster base and international marketing projects, she is very involved in fitness and living a healthy lifestyle. Lara and her husband regularly engage in CrossFit, boxing at the gym, and running on the harbor near their San Diego, California residence.